WHY DON’T WE HAVE ROTATING VILLAGE FARMERS MARKETS?

Some of us are blessed with a lifestyle that includes access to outdoor food markets featuring fresh produce from local farms. But that is rare and most typical of Americans who live in urban areas,

In France, there are hundreds of well-organized rotating markets that go to a different village each day of the week. Even the most rural villagers know that market day is on Tuesday.

Could it be a sustainable business model to design a fleet of trucks that would set up specialized stalls in different locations each day of the week. Surely bringing foods not usually obtainable to the suburbs could be a profitable venture if the market operated six days a week.